HICKEY LAW FIRM: AGGRESSIVE MARKETING

The Hickey Law Firm, located in Miami, takes an aggressive marketing stance on its website. On the homepage, Breaking Legal News scrolls across the top of the screen and an interactive Video Website holds the center location. Testimonials and Results are two of the 11 tabs.

Thumbnail photos and word choices direct the visitor. The left side offers Cruise Ship Assault, Incorrectly Filled Prescriptions, and five other choices. Along the right, look for Car Accidents, Wrongful Death, and five other choices. Affiliations show association logos, including the Million Dollar Advocates Forum. Prospects also may follow the firm online through Twitter, Facebook, LinkedIn, YouTube, or the firm’s blog.

Hickey uses many marketing arrows to target prospects. What does your marketing quiver hold?

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